I was under the impression that the EU commission who preside over such deals were keen to ensure that the consumers got the best value for money, but for the life of me I can't see how this deal is going to benefit armchair fans as it means forking out two subscriptions to two different broadcasters.
OK so Sky have gradually hiked their prices over the years, but those who pay their subscription do so happily in the knowledge that they don't have to pay another operator if they want to see other live games.
Make of it what you will, but I see it as the fans being shafted again.
Read more at: http://news.bbc.co.uk/1/hi/business/4975632.stm